After losing her job as a journalist and the security of a good salary, Caitlin Kelly took a part-time job at an upscale outdoor clothing company at her local mall...
Original articles and research selected through blind review that advances knowledge in the areas of personal selling and sales management aimed at aggressively forging bonds and bridging gaps between sales practitioners and academics.
Articles, review articles and commentary on different aspects of retailing. Money back guarantees; Sourcing and purchasing decisions; Consumer self-regulation; Customer categories; Response to promotions.
Malled : my unintentional career in retail
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